17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best website builder can be difficult, as there are 74 popular options to select from.
In this guide, I ranked and reviewed the best website builders to create a website based on price, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The best website builders for small businesses.
The ideal free and affordable choices.
The ones with the best SEO.
The top platforms with online store capabilities.
The best builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a site builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your site management by combining domain registration, hosting, and site design into one stage.
If you’re not too savvy with web design and development, you’ll want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain on GoDaddy or need to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your site so that you can sell online, plans start a $20/month.
If you’re a small business, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can find these great new features.
Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your website with no coding knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your site and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from billions of combinations of pictures, text, layouts, and contact forms.
Finally, if you’re looking for the best site builder for small companies, Wix is your best choice.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to help local businesses to tell their unique stories on the web.
Overall, they’re best known for speed and simplicity.
With Zyro, you may make a business website fast and easily with no programming required. Your website also loads fast due to its light frame and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of business, then write 2-3 paragraphs describing your brand and context. You then correct your AI settings and customize them based on length, expertise, and creativity degree. Lastly, you click the Generate button and see your distinctively generated content.
Since content generation is a challenge for many website owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and forecast visitor behavior.
Mobile-optimized, fast-loading website designs.
Free website design templates for various industries like creative services, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro attribute and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go for this plan and enjoy the unlimited features if you’re planning to get a great deal of content on your site.
Overall, Zyro is best for small businesses looking to create and develop a site fast, save money on composing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro free of charge to test out their platform, then upgrade to a paid plan when you’re ready to grow your internet business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like pictures, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:
A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This dual indexing may potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Second, your blog headlines always become your meta names, so be careful when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features make up for these drawbacks. Their ease of use is top-notch — sites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
Overall, if you are a small company that needs first-rate web design or a blogger who wants your content to appear great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the easy website builder of choice for people without much technical experience. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, pictures, and articles.
They also have a mobile program to track your website’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are made to get Weebly branding throughout your site. Also, the free plan only comes with chat and email support, but no phone service.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The level of customer support you get is based on your subscription level. You’ll find assistance yourself in many locations, including their blog, support centre, community forum, social networking, and developer documentation. They also have live chat, email, and telephone support.
If you are searching for a simple website creator to get up and running, I recommend you get started with Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to install their site.
Have a salon for instance.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ professional topics, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and think that you may choose to sell products online in the future, it’s far better to get started with Shopify rather than another instrument that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give website owners everything they want, including a full website, an online store with unlimited products, blog features, 24/7 support, and more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite additional team members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that offers customizable WordPress themes. These templates help you build websites inside of WordPress without the need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization choices.
All of the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the structure of the webpage, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and connect it to your website hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your site or portfolio.
You can see several how-to tutorials by Flothemes or contact the customer support team.
If you need help setting up the entire site, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your website for only $499-$1999. Besides setting up your site from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package helps you skip the technical parts and jump directly to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, website launch, etc..
The Advanced Setup Package incorporates full assistance with website setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all the features in the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
For example, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic origin, or any other detail you choose to catch in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email marketing, retargeting, and messenger integrations send personalized messages to your leads.
Their contact builder, analytics tools, and record segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a site builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is your best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software program to help you build a website.
These tools help everyone from small businesses and bloggers to information sites and ecommerce businesses easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my business?
There you have it — my list of the greatest website builders. As there are 74 choices out there, I’ve condensed the list down to the very best so you may choose the option that is right for your business or online brand.
If you are looking for the very best site builder overall, I recommend you get started using Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a good choice.
What website builder do you use?