17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best site builder can be hard, as there are 74 popular options to choose from.
In this guide, I ranked and reviewed the best website builders to create a website based on price, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website builders for small businesses.
The ideal free and affordable choices.
The ones with the best SEO.
The top platforms with online store capabilities.
The very top builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a quick and effortless way to construct a presence for your brand or online business. These tools simplify your site management by combining domain registrationhosting, and website design into one platform.
If you are not too knowledgeable about web design and development, you will want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder on the market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
If you already have a domain on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you’d like to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you’re a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can find these great new features.
Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your website and uses that information to design a site tailored to your specific needs.
This tool leverages AI selecting from billions of combinations of pictures, text, layouts, and contact forms.
Ultimately, if you’re looking for the best website builder for small companies, Wix is the very best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local businesses to tell their unique stories online.
Overall, they are famous for speed and simplicity.
With Zyro, you can create a company site quickly and easily with no programming required. Your site also loads fast due to its light framework and looks great on all devices.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock images to select from.
One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you pick your type of business, then write 2-3 sentences describing your brand and context. You then correct your AI settings and customize them based on duration, expertise, and creativity level. Lastly, you click the Create button and see your distinctively created content.
Since content creation is a challenge for many site owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and forecast visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for various industries like creative agencies, startups, fashion brands, health companies, bakeries, and much more.
Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and gives unlimited storage and bandwidth. At this affordable price of $3.49/month, it makes sense to go with this program and enjoy the unlimited features if you’re planning to have a lot of content on your website.
Overall, Zyro is ideal for small businesses looking to create and develop a website fast, save money on writing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can get started with Zyro for free to check out their stage, then upgrade to a paid program when you are ready to grow your internet business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any website.
Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small search engine optimization limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta names, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is top-notch — sites are elementary to build with their editing tools. In-built analytics tools provide steady data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
In general, if you are a small business that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the easy site builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and articles.
They also have a mobile program to keep track of your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your website. Additionally, the free plan only comes with email and chat support, but no phone service.
Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce performance, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.
The level of customer support you get is based on your subscription level. You can find assistance yourself in many locations, including their site, support centre, community forum, social networking, and developer documentation. They also have live chat, email, and telephone support.
If you are looking for a simple site creator to get up and running, I recommend you get started using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling functionality, I added Shopify to the list because almost any small business could use them to install their website.
Take a salon for instance.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a great deal of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re establishing a new website and think that you might want to sell products online in the future, it’s far better to begin with Shopify instead of another instrument that does not take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and more.
If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional painters ($16 a month).
Some of its other key features include:
You can add and edit content to your live website.
Invite other group members to collaborate on a single dash.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support via email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates enable you to build sites inside of WordPress without the need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization options.
All the templates and themes include premade layouts and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.
Finally, pick a theme for your site or portfolio.
You can see several how-to tutorials by Flothemes or contact the customer care team.
If you need assistance setting up the whole site, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your site for only $499-$1999. Besides setting up your website from the beginning, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dash.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:
Simple Installation Bundle: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package can help you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launch, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all the features in the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide assortment of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand leads.
By way of example, when you create a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or some other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture leads.
Email advertising, retargeting, and messenger integrations send personalized messages to your leads.
Their contact report builder, analytics tools, and record segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you are looking for a site builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is the ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software program that will assist you build a web site.
These tools help everyone from small businesses and bloggers to information websites and ecommerce companies easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free site for my business?
There you have it — my list of the greatest website builders. Because there are 74 choices out there, I’ve condensed the list down to the top so you can choose the option that is right for your business or online brand.
If you are looking for the very best site builder overall, I recommend you begin with Wix.
For the best designs and templates, check out Squarespace.
If you will need an e-commerce website to sell products online, Shopify is a good choice.
What website builder do you use?