17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be difficult, as there are 74 popular choices to choose from.
In this guide, I ranked and reviewed the best website builders to make a web site based on cost, reliability, web hosting solutions , technical assistance, site speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The ideal website contractors for small businesses.
The ideal free and affordable choices.
The ones with the best SEO.
The best platforms with online shop capabilities.
The best builders for agencies.
And the best choices for photographers and artists.
What’s the Best Website Builder?
Using a site builder is a fast and effortless way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and website design into one platform.
If you’re not too knowledgeable about web design and development, you will want to go with an easy drag and drop editor.
The choice is all up to you.
Here are my top picks for the best website builder to use this season.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder available on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
In case you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your website so you could sell online, plans start a $20/month.
If you are a small business, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can find these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the look and feel of your site with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your website and uses that information to design a website tailored to your precise needs.
This tool leverages AI selecting from billions of combinations of images, text, layouts, and contact forms.
Ultimately, if you’re seeking the best website builder for small companies, Wix is your best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to help local companies to tell their unique stories online.
Overall, they’re best known for simplicity and speed.
With Zyro, you can create a company website fast and easily with no programming required. Your website also loads fast because of the light framework and looks great on all devices.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of business, then write 2-3 sentences describing your brand and circumstance. Then you adjust your AI settings and customize them based on duration, experience, and creativity degree. Lastly, you click on the Create button and see your distinctively generated content.
Since content generation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and forecast visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative services, startups, fashion brands, wellness companies, bakeries, and much more.
Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and gives unlimited storage and bandwidth. At this affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you plan to get a lot of content on your website.
Overall, Zyro is ideal for small businesses looking to create and grow a site fast, save money on writing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro free of charge to test out their platform, then upgrade to a paid program when you’re ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.
Besides design, their stage is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text on the page and place it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content problems later on. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines become your meta names, so be cautious when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data onsite traffic if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed site for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.
In general, if you are a small company that needs first-rate web design or a blogger who wants your content to appear great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is called the easy site builder of choice for people without much technical experience. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, pictures, and content.
They also have a mobile program to track your website’s performance on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to get Weebly branding throughout your website. Also, the free program only includes chat and email support, but no phone service.
Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The level of customer support you receive is based on your subscription level. You can find assistance yourself in several areas, including their blog, service center, community forum, social media, and programmer documentation. They also have live chat, email, and phone support.
If you are searching for a simple website creator to get up and running, I recommend you begin using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to install their website.
Take a salon for example.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ professional topics, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and believe that you may want to sell products online in the future, it’s far better to begin with Shopify instead of another tool that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they want, including a complete website, an online store with unlimited products, site features, 24/7 support, and more.
If you want to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional painters ($16 per month).
Some of its other key features include:
You can edit and add content to your live website.
Invite other group members to collaborate on a single dash.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help center.
Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that offers customizable WordPress themes. These templates enable you to build websites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free flow page builder, providing limitless customization options.
All the templates and themes include premade designs and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your website in a few measures, including:
Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the whole site, you can drop a message, and their team will do everything for you.
Flothemes can help you set up your site for just $499-$1999. Besides setting up your site from the beginning, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packages: $999
Pro Setup packages: $1,999
The Simple Setup Package helps you skip the technical parts and jump directly to adding content and personalizing your motif. It offers features like WordPress installation, website layout setup, theme setup, WordPress transfer, website launch, etc..
The Advanced Setup Package incorporates full assistance with site setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all of the features in the Advanced Setup Package along with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design that will help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
For example, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or some other detail you choose to capture on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your own prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are looking for a site builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is your ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Website Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a site builder is a tool or software program that will help you build a web site.
These tools help everyone from small businesses and bloggers to information websites and ecommerce businesses easily create sites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my business?
There you have it — my list of the greatest website builders. As there are 74 options out there, I have condensed the listing down to the top so you may choose the option that’s perfect for your small business or online brand.
If you are looking for the very best website builder overall, I recommend you get started using Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce website to sell products online, Shopify is a good choice.
What site builder do you use?