17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be difficult, because there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to make a web site based on price, reliability, web hosting services, technical support, website speed, SEO, features, ease of use, template design, and more.
We’ll also compare:
The ideal website contractors for small companies.
The ideal free and affordable choices.
Those with the best SEO.
The best platforms with online store capabilities.
The best builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a quick and easy way to construct a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and site design into one platform.
If you are not too savvy with web design and development, you’ll want to go with an easy drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder available on the market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super easy. Additionally, if you want to add e-commerce to your site so you could sell online, plans begin a $20/month.
If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can get these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the appearance and feel of your website with no coding knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your site and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from billions of combinations of pictures, text, designs, and contact forms.
Ultimately, if you’re seeking the best site builder for small companies, Wix is the very best choice.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local businesses to tell their unique stories online.
Overall, they’re best known for simplicity and speed.
With Zyro, you may make a business site fast and easily with no coding required. Your website also loads fast due to the light frame and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of organization, then write 2-3 sentences describing your brand and circumstance. Then you adjust your AI settings and customize them based on length, expertise, and creativity level. Lastly, you click on the Create button and see your uniquely generated content.
Since content generation is a challenge for many website owners, this tool creates new paragraphs for you that can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative services, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most suitable for small and medium-sized businesses.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited bandwidth and storage. At such an affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you plan to have a great deal of content on your site.
Overall, Zyro is ideal for small businesses looking to create and grow a website fast, save money on writing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro free of charge to test out their stage, then upgrade to a paid plan when you’re ready to grow your online business.
Get started with Zyro and begin building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any site.
Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like pictures, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small SEO limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This double indexing may potentially lead to SEO and duplicate content problems down the road. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta names, so be cautious when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.
Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.
In general, if you are a small business that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is called the simple site builder of choice for people without much technical expertise. They offer a lot of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and articles.
They also have a mobile program to keep track of your site’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to get Weebly branding throughout your website. Also, the free program only includes chat and email support, but no phone service.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.
The degree of customer support you receive is based on your subscription level. You can find assistance yourself in many areas, including their blog, support centre, community discussion, social networking, and programmer documentation. They also have live chat, email, and telephone support.
If you’re searching for a simple site creator to get up and running, I recommend you begin with Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling performance, I added Shopify into the list because any small business could use them to install their site.
Have a salon for instance.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and believe that you might choose to sell products online in the future, it’s better to get started with Shopify instead of another instrument that does not take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give website owners everything they want, including a complete website, an online store with unlimited products, site features, 24/7 support, and much more.
If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other Important features include:
You can add and edit content to your live site.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support through email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates enable you to build sites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization options.
All of the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your web site hosting. Luckily, most hosting services provide a one-click WordPress setup.
Finally, select a theme for your website or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer care team.
If you need assistance setting up the entire site, you can drop a message, and their team will do everything for you.
Flothemes can allow you to set up your site for just $499-$1999. Besides setting up your site from the beginning, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:
Simple Installation Bundle: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Simple Setup Package helps you skip the technical components and jump straight to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launching, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all of the features from the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages either from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a broad assortment of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand leads.
For instance, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you know your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or some other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact builder, analytics tools, and record segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you are looking for a website builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is the ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped sites
Best Website Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software program that will help you build a web site.
These tools assist everyone from small businesses and bloggers to news sites and ecommerce businesses easily create sites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my business?
There you have it — my list of the greatest website builders. As there are 74 options out there, I’ve condensed the list down to the very best so you may choose the option that’s right for your business or online brand.
If you are looking for the best website builder complete, I recommend you get started with Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a fantastic choice.
What website builder do you use?