17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best website builder can be difficult, as there are 74 popular choices to choose from.
In this guide, I rated and reviewed the best website builders to create a website based on price, reliability, web hosting services, technical support, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website contractors for small companies.
The ideal free and cheap choices.
The ones with the best SEO.
The top platforms with online store capabilities.
The very best builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a fast and effortless way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and site design into one platform.
If you are not too savvy with web design and development, you’ll want to go with an easy drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
If you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super simple. Additionally, if you’d like to add e-commerce to your website so you could sell online, plans begin a $20/month.
If you’re a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can find these great new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the look and feel of your site with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your website and uses that information to design a website tailored to your precise needs.
This tool leverages AI choosing from countless combinations of pictures, text, layouts, and contact forms.
Finally, if you’re seeking the best website builder for small businesses, Wix is your best choice.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local companies to tell their unique stories online.
Overall, they are famous for speed and simplicity.
With Zyro, you may make a company website quickly and easily with no programming required. Your site also loads fast due to its light framework and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.
One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of business, then write 2-3 paragraphs describing your brand and circumstance. Then you adjust your AI settings and customize them based on length, experience, and creativity degree. Lastly, you click the Create button and see your uniquely generated content.
Since content creation is a challenge for many site owners, this tool creates new paragraphs for you that can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative services, startups, fashion brands, health businesses, bakeries, and more.
Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro attribute and gives unlimited bandwidth and storage. At such an affordable price of $3.49/month, it is sensible to go with this program and enjoy the unlimited features if you plan to get a great deal of content on your site.
Overall, Zyro is ideal for small businesses seeking to create and develop a site quickly, save money on writing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and start building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any website.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like pictures, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small SEO limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing could potentially result in SEO and duplicate content problems later on. They didn’t have an easy fix the last time I checked.
Second, your blog headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is top-notch — sites are elementary to build with their editing tools. In-built analytics tools provide continuous data onsite traffic if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.
Overall, if you’re a small business that needs first-rate web design or a blogger who wants your content to appear great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the simple site builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and content.
They also have a mobile program to track your site’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are forced to get Weebly branding throughout your site. Also, the free program only comes with chat and email support, but no phone service.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in several areas, including their site, service centre, community discussion, social media, and developer documentation. They also have live chat, email, and telephone support.
If you are searching for a simple website creator to get up and running, I suggest that you get started with Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to set up their website.
Take a salon for example.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re establishing a new website and think that you might choose to sell products online in the future, it is far better to get started with Shopify rather than another tool that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a complete website, an online store with unlimited products, site features, 24/7 support, and much more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional painters ($16 a month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support through email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates enable you to build websites inside of WordPress without the need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization options.
All the templates and themes include premade designs and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your website hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, select a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.
If you need help setting up the whole website, you can drop a message, and their team will do everything for you.
Flothemes can allow you to set up your website for only $499-$1999. Besides setting up your site from the start, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package helps you skip the technical parts and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme installation, WordPress transfer, website launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email advertising, get found online, and catch, engage with and understand leads.
For instance, when you create a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you know your traffic, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or some other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send customized messages to your leads.
Their contact report builder, analytics tools, and record segmentation help you understand your own leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a site builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is the ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software program that will assist you build a website.
These tools help everyone from small companies and bloggers to news websites and ecommerce businesses easily create websites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my company?
There you have it — my list of the greatest website builders. Because there are 74 options out there, I’ve condensed the list down to the very best so you can choose the option that’s perfect for your business or online brand.
If you are looking for the best website builder complete, I recommend you begin using Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce site to sell products online, Shopify is a fantastic choice.
What website builder do you use?