17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be difficult, because there are 74 popular choices to choose from.
In this guide, I ranked and reviewed the best website builders to make a website based on cost, reliability, web hosting services, technical assistance, website speed, SEO, features, ease of use, template design, and much more.
We will also compare:
The best website builders for small businesses.
The best free and affordable choices.
Those with the best SEO.
The top platforms with online shop capabilities.
The very best builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registrationhosting, and website design into one stage.
If you’re not too savvy with web design and development, you’ll want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best site builder to use this season.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
In case you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your site so you could sell online, plans start a $20/month.
If you’re a small business, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your site and uses that information to design a site tailored to your specific needs.
This tool leverages AI selecting from billions of combinations of pictures, text, layouts, and contact forms.
Finally, if you’re looking for the best site builder for small businesses, Wix is your very best choice.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local companies to tell their unique stories online.
Overall, they are best known for speed and simplicity.
With Zyro, you can create a business site quickly and easily with no programming required. Your website also loads fast because of its light frame and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock images to choose from.
One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and context. Then you adjust your AI settings and customize them based on duration, experience, and creativity degree. Last, you click the Generate button and see your distinctively generated content.
Since content generation is a challenge for many site owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative agencies, startups, fashion brands, wellness businesses, bakeries, and more.
Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most suitable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro feature and gives unlimited bandwidth and storage. At such an affordable price of $3.49/month, it makes sense to go for this program and enjoy the unlimited features if you’re planning to have a lot of content on your site.
Overall, Zyro is best for small businesses seeking to create and grow a website quickly, save money on writing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their stage, then upgrade to a paid program when you are ready to grow your internet business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text on the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small search engine optimization limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This dual indexing may potentially lead to SEO and duplicate content issues later on. They didn’t have an easy fix the last time I checked.
Secondly, your blog headlines always become your meta names, so be cautious when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.
In general, if you are a small company that needs first-rate web design or a blogger that wants your articles to look great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the easy site builder of choice for people without much technical experience. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, images, and articles.
They also have a mobile app to track your website’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your website. Also, the free program only comes with email and chat support, but no phone service.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The level of customer support you get is based on your subscription level. You’ll find assistance yourself in many locations, including their site, support centre, community discussion, social media, and developer documentation. They also have live chat, email, and phone support.
If you are looking for a simple site creator to get up and running, I recommend you begin with Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to set up their website.
Have a salon for instance.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact information, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ professional topics, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and believe that you might choose to sell products online in the future, it is better to begin with Shopify instead of another instrument that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give site owners everything they want, including a full website, an online store with unlimited products, site features, 24/7 support, and much more.
If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other key features include:
You can edit and add content to your live website.
Invite additional team members to collaborate on a single dashboard.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates help you build sites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free stream page builder, providing limitless customization options.
All of the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and connect it to your web site hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, select a theme for your site or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the whole site, you can drop a message, and their staff will do everything for you.
Flothemes can help you set up your site for just $499-$1999. Besides setting up your site from the start, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Setup packages: $1,999
The Simple Setup Package helps you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme setup, WordPress transfer, website launch, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package contains all of the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also includes a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages either from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad range of marketing software, including tools to manage email advertising, get found online, and capture, engage with and understand prospects.
For example, when you create a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you know your traffic, you can dynamically create content unique to site visitors based on their location, device, language, traffic origin, or some other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send customized messages to your leads.
Their contact report builder, analytics tools, and record segmentation help you understand your own prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you’re looking for a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is your best alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Advertising Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual coding. In other words, a site builder is a tool or software application to assist you build a website.
These tools assist everyone from small businesses and bloggers to news sites and ecommerce companies easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. Because there are 74 choices out there, I have condensed the list down to the top so that you can choose the option that is right for your business or online brand.
If you’re looking for the very best website builder overall, I recommend you begin with Wix.
For the best designs and templates, check out Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a good choice.
What website builder do you use?