17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be difficult, as there are 74 popular choices to choose from.
In this guide, I rated and reviewed the best website builders to create a web site based on cost, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The best website contractors for small companies.
The ideal free and cheap options.
The ones with the best SEO.
The top platforms with online shop capabilities.
The very top builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a site builder is a quick and effortless way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and website design into one platform.
If you’re not too savvy with web design and development, you will want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best site builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
If you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super simple. Additionally, if you want to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you’re a small company, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can find these great new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the appearance and feel of your website with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from billions of combinations of images, text, layouts, and contact forms.
Ultimately, if you’re seeking the best site builder for small businesses, Wix is the very best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local businesses to tell their unique stories on the web.
Overall, they’re famous for simplicity and speed.
With Zyro, you can create a business website fast and easily with no coding required. Your site also loads fast due to the light framework and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and context. You then correct your AI settings and customize them based on length, experience, and creativity level. Last, you click on the Generate button and see your uniquely created content.
Since content generation is a challenge for many site owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and forecast visitor behaviour.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative services, startups, fashion brands, wellness companies, bakeries, and much more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most suitable for small and medium-sized businesses.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited storage and bandwidth. At such an affordable price of $3.49/month, it makes sense to go with this plan and enjoy the unlimited features if you plan to have a great deal of content on your site.
Overall, Zyro is ideal for small businesses seeking to create and grow a website fast, save money on writing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their platform, then upgrade to a paid program when you are ready to grow your online business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like pictures, headings, and text on the page and place it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small SEO limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Second, your site headlines always become your meta titles, so be cautious when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is topnotch — websites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for only $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
In general, if you’re a small business that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the easy website builder of choice for people without much technical experience. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, images, and articles.
They also have a mobile app to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are made to get Weebly branding throughout your website. Additionally, the free program only comes with email and chat support, but no phone support.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The level of customer support you receive is based on your subscription level. You’ll find assistance yourself in several locations, including their site, service centre, community forum, social media, and developer documentation. They also have live chat, email, and telephone support.
If you are searching for a simple site creator to get up and running, I suggest that you get started with Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling functionality, I added Shopify into the list because any small business could use them to set up their site.
Take a salon for example.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact information, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ professional topics, a free SSL certificate, and marketing and SEO features.
They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and think that you might want to sell products online in the future, it’s better to get started with Shopify instead of another instrument that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, site features, 24/7 support, and more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other key features include:
You can add and edit content to your live site.
Invite other team members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help center.
Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates help you build sites inside of WordPress without the need for custom coding. It is powered by Flex block, a powerful free stream page builder, providing limitless customization choices.
All the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your website in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and connect it to your web site hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your site or portfolio.
You’ll be able to see several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the entire website, you can drop a message, and their team will do everything for you.
Flothemes can help you set up your site for just $499-$1999. Besides setting up your site from the beginning, they also offer services like page load speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package helps you skip the technical components and jump straight to adding content and personalizing your motif. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launching, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package contains all the features in the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design that will help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a broad assortment of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
By way of instance, when you make a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, language, traffic source, or any other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact report builder, analytics tools, and list segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are looking for a website builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is your best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool which allows anyone to manage a site and domain name without manual programming. In other words, a site builder is a tool or software program that will assist you build a website.
These tools assist everyone from small businesses and bloggers to news sites and ecommerce businesses easily create websites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free site for my business?
There you have it — my list of the greatest website builders. As there are 74 options out there, I’ve condensed the listing down to the very best so you may choose the option that is perfect for your small business or online brand.
If you are looking for the very best website builder overall, I recommend you get started using Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What website builder do you use?