17 Best Site Builders: Wix, Squarespace, and More (2021)
Choosing the best website builder can be difficult, as there are 74 popular choices to choose from.
In this guide, I rated and reviewed the best website builders to create a website based on price, reliability, web hosting solutions , technical support, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website contractors for small businesses.
The ideal free and affordable options.
The ones with the best SEO.
The best platforms with online store capabilities.
The best builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a site builder is a quick and easy way to construct a presence for your brand or internet business. These tools simplify your website management by combining domain registrationhosting, and website design into one stage.
If you are not too knowledgeable about web design and development, you will want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the market, with over 100 million users.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
In case you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you want to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these great new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the appearance and feel of your website with no programming knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a site tailored to your precise needs.
This tool leverages AI choosing from billions of combinations of pictures, text, layouts, and contact forms.
Finally, if you’re looking for the best website builder for small companies, Wix is your best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local businesses to tell their unique stories online.
Overall, they are famous for speed and simplicity.
With Zyro, you can create a company site quickly and easily with no programming required. Your site also loads fast because of its light framework and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of business, then write 2-3 sentences describing your brand and context. Then you correct your AI settings and customize them based on duration, experience, and creativity degree. Last, you click on the Create button and see your distinctively generated content.
Since content generation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative services, startups, fashion brands, wellness businesses, bakeries, and more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro attribute and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go with this program and enjoy the unlimited features if you plan to have a great deal of content on your site.
Overall, Zyro is ideal for small businesses looking to create and grow a website quickly, save money on writing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their stage, then upgrade to a paid plan when you’re ready to grow your internet business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any website.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text onto the page and position it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small search engine optimization limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content issues down the road. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta names, so be cautious when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other great features make up for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.
Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.
In general, if you are a small business that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is called the simple website builder of choice for people without much technical expertise. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, pictures, and content.
They also have a mobile app to keep track of your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your website. Additionally, the free plan only comes with email and chat support, but no phone service.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.
The level of customer support you receive is based on your subscription level. You’ll find assistance yourself in many locations, including their blog, service center, community forum, social media, and programmer documentation. They also have live chat, email, and telephone support.
If you are looking for a simple site creator to get up and running, I recommend you get started using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every website owner needs product-selling performance, I added Shopify to the list because any small business could use them to set up their site.
Take a salon for instance.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ specialist topics, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and think that you might choose to sell products online in the future, it is better to get started with Shopify instead of another instrument that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and much more.
If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other key features include:
You can add and edit content to your live site.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates enable you to build sites inside of WordPress with no need for custom coding. It is powered by Flex block, a powerful free flow page builder, providing limitless customization options.
All of the templates and themes come with premade layouts and content blocks. You can also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your website hosting. Fortunately, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your site or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the entire site, you can drop a message, and their staff will do everything for you.
Flothemes can allow you to set up your website for just $499-$1999. Besides setting up your site from the start, they also offer services like page loading speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Easy Setup Package can help you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package incorporates full assistance with website setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all of the features in the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing software, including tools to manage email advertising, get found online, and catch, engage with and understand leads.
By way of example, when you make a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to site visitors based on their location, device, language, traffic source, or any other detail you choose to capture on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact report builder, analytics tools, and list segmentation help you understand your own prospects.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re seeking a site builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Website Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a site builder is a tool or software application that will help you build a web site.
These tools assist everyone from small businesses and bloggers to information sites and ecommerce companies easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my company?
There you have it — my list of the top website builders. Because there are 74 options out there, I have condensed the listing down to the top so you may choose the option that’s right for your business or online brand.
If you are looking for the very best site builder complete, I recommend you get started with Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a fantastic choice.
What website builder do you use?