17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be hard, as there are 74 popular choices to choose from.
In this guide, I rated and reviewed the best website builders to create a web site based on cost, reliability, web hosting services, technical assistance, website speed, SEO, features, ease of use, template design, and more.
We will also compare:
The best website contractors for small businesses.
The ideal free and affordable choices.
Those with the best SEO.
The top platforms with online store capabilities.
The very best builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a quick and effortless way to build a presence for your brand or online business. These tools simplify your website management by combining domain registrationhosting, and website design into one stage.
If you are not too knowledgeable about web design and development, you’ll want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and innovative design features like animation and video backgrounds.
If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your website so you could sell online, plans begin a $20/month.
If you’re a small company, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these great new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the look and feel of your website with no programming knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a website tailored to your precise needs.
This tool leverages AI choosing from billions of combinations of pictures, text, layouts, and contact forms.
Ultimately, if you’re looking for the best site builder for small businesses, Wix is the very best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local companies to tell their unique stories online.
Overall, they’re famous for speed and simplicity.
With Zyro, you may make a business website quickly and easily with no coding required. Your website also loads fast because of its light frame and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to select from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you pick your type of organization, then write 2-3 sentences describing your brand and context. You then adjust your AI settings and customize them based on length, expertise, and creativity degree. Last, you click the Generate button and see your uniquely created content.
Since content generation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for various industries like creative services, startups, fashion brands, health businesses, bakeries, and more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most acceptable for small and medium-sized businesses.
Finally, their “Unleashed” program provides every Zyro feature and provides unlimited bandwidth and storage. At such an affordable price of $3.49/month, it is sensible to go for this program and enjoy the unlimited features if you’re planning to get a lot of content on your site.
Overall, Zyro is ideal for small businesses seeking to create and develop a website fast, save money on composing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro for free to test out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.
Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text on the page and place it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This dual indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines always become your meta titles, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is top-notch — sites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed site for just $12/month.
Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.
Overall, if you are a small company that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a reliable choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the easy site builder of choice for people without much technical experience. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, pictures, and articles.
They also have a mobile app to track your website’s performance on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.
They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are made to get Weebly branding throughout your website. Also, the free plan only comes with email and chat support, but no phone service.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.
The level of customer support you receive is based on your subscription level. You’ll find assistance yourself in several areas, including their blog, service centre, community forum, social networking, and programmer documentation. They also have live chat, email, and telephone support.
If you’re looking for a simple website creator to get up and running, I suggest that you begin with Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every website owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to install their website.
Take a salon for example.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact info, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ specialist topics, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automatic tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and think that you might choose to sell products online in the future, it is better to get started with Shopify rather than another tool that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and more.
If you want to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other Important features include:
You can add and edit content to your live website.
Invite additional team members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support through email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates help you build websites inside of WordPress without the need for custom coding. It is powered by Flex block, a powerful free flow page builder, providing limitless customization choices.
All the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your website hosting. Fortunately, most hosting services provide a one-click WordPress installation.
Finally, select a theme for your site or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer care team.
If you need assistance setting up the whole website, you can drop a message, and their staff will do everything for you.
Flothemes will allow you to set up your website for only $499-$1999. Besides setting up your website from the beginning, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Setup packages: $1,999
The Easy Setup Package helps you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme installation, WordPress transfer, site launch, etc..
The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
By way of example, when you create a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic source, or any other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send personalized messages to your leads.
Their contact builder, analytics tools, and record segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a website builder that also includes a full-featured set of CRM and marketing tools, HubSpot is the best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped sites
Best Website Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software application that will assist you build a website.
These tools assist everyone from small businesses and bloggers to information websites and ecommerce businesses easily create sites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my business?
There you have it — my list of the top website builders. Because there are 74 options out there, I have condensed the listing down to the top so you can choose the option that is right for your small business or online brand.
If you are looking for the best site builder overall, I recommend you begin using Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?