17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be difficult, because there are 74 popular choices to choose from.
In this guide, I ranked and reviewed the best website builders to create a website based on price, reliability, web hosting solutions , technical assistance, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The best website contractors for small companies.
The ideal free and affordable options.
Those with the best SEO.
The top platforms with online store capabilities.
The top builders for agencies.
And the best choices for photographers and artists.
What is the Best Website Builder?
Using a site builder is a fast and easy way to build a presence for your brand or online business. These tools simplify your site management by combining domain registrationhosting, and site design into one platform.
If you are not too savvy with web design and development, you will want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this season.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
In case you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you want to add e-commerce to your site so that you can sell online, plans start a $20/month.
If you are a small business, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can find these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your site and uses that information to design a website tailored to your precise needs.
This tool leverages AI selecting from countless combinations of pictures, text, designs, and contact forms.
Finally, if you’re seeking the best website builder for small companies, Wix is your best choice.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local businesses to tell their unique stories on the web.
Overall, they are famous for speed and simplicity.
With Zyro, you can create a business site fast and easily with no coding required. Your site also loads fast due to its light frame and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock images to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of business, then write 2-3 sentences describing your brand and circumstance. You then correct your AI settings and customize them based on length, expertise, and creativity degree. Last, you click the Generate button and see your uniquely created content.
Since content generation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and forecast visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative agencies, startups, fashion brands, wellness companies, bakeries, and more.
Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most suitable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro attribute and provides unlimited bandwidth and storage. At such an affordable price of $3.49/month, it makes sense to go with this plan and enjoy the unlimited features if you plan to have a great deal of content on your website.
Overall, Zyro is ideal for small businesses seeking to create and develop a website fast, save money on composing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their platform, then upgrade to a paid plan when you’re ready to grow your internet business.
Get started with Zyro and start building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.
Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This double indexing may potentially lead to SEO and duplicate content problems later on. They didn’t have a simple fix the last time I checked.
Second, your blog headlines always become your meta names, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data onsite traffic if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.
Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.
In general, if you’re a small company that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is called the simple website builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, pictures, and articles.
They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your site. Additionally, the free program only includes chat and email support, but no phone support.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in many locations, including their blog, service centre, community forum, social media, and developer documentation. They also have live chat, email, and phone support.
If you’re looking for a simple site creator to get up and running, I suggest that you get started with Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling performance, I added Shopify into the list because almost any small business could use them to set up their website.
Have a salon for instance.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ professional themes, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and believe that you may choose to sell products online in the future, it is far better to get started with Shopify rather than another tool that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they want, including a full website, an online store with unlimited products, site features, 24/7 support, and much more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other key features include:
You can edit and add content to your live website.
Invite additional group members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support through email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates help you build sites inside of WordPress without the need for custom coding. It’s powered by Flex block, a powerful free flow page builder, providing limitless customization options.
All of the templates and themes include premade layouts and content blocks. You may also customize colors, fonts, the structure of the webpage, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.
Finally, pick a theme for your website or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the whole website, you can drop a message, and their staff will do everything for you.
Flothemes will help you set up your site for just $499-$1999. Besides setting up your website from the start, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package can help you skip the technical parts and jump directly to adding content and personalizing your motif. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all the features in the Advanced Setup Package along with the tailored mockup & execution for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool that also includes a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand prospects.
By way of instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic origin, or any other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your own leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re looking for a website builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is your best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Website Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a site and domain name without manual programming. In other words, a website builder is a tool or software application to help you build a web site.
These tools assist everyone from small companies and bloggers to information websites and ecommerce companies easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. As there are 74 options out there, I have condensed the list down to the top so that you may choose the option that is right for your small business or online brand.
If you are looking for the very best website builder overall, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce site to sell products online, Shopify is a fantastic choice.
What website builder do you use?