17 Best Site Builders: Wix, Squarespace, and More (2021)
Choosing the best site builder can be hard, as there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to create a web site based on cost, reliability, web hosting services, technical support, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website builders for small businesses.
The ideal free and affordable options.
The ones with the best SEO.
The top platforms with online shop capabilities.
The very top builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a fast and easy way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registrationhosting, and website design into one platform.
If you are not too knowledgeable about web design and development, you’ll want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best site builder to use this season.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
In case you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you want to add e-commerce to your site so you could sell online, plans begin a $20/month.
If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can find these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the appearance and feel of your site with no coding knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI selecting from countless combinations of pictures, text, designs, and contact forms.
Finally, if you’re seeking the best website builder for small businesses, Wix is the best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local businesses to tell their unique stories online.
Overall, they’re famous for speed and simplicity.
With Zyro, you can create a business website quickly and easily with no programming required. Your site also loads fast because of the light framework and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of organization, then write 2-3 sentences describing your brand and context. Then you adjust your AI settings and customize them based on length, experience, and creativity degree. Lastly, you click the Create button and see your distinctively generated content.
Since content creation is a challenge for many website owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for various industries like creative services, startups, fashion brands, wellness businesses, bakeries, and more.
Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most suitable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go for this plan and enjoy the unlimited features if you plan to have a lot of content on your website.
Overall, Zyro is best for small businesses seeking to create and grow a site quickly, save money on writing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro for free to check out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and begin building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any website.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing may potentially result in SEO and duplicate content issues down the road. They didn’t have an easy fix the last time I checked.
Secondly, your blog headlines become your meta names, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is top-notch — sites are elementary to build with their editing tools. In-built analytics tools provide steady data on-site visitors if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.
Overall, if you are a small company that needs first-rate web design or a blogger who wants your articles to look great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is called the easy site builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, images, and articles.
They also have a mobile app to track your website’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your site. Additionally, the free program only includes chat and email support, but no phone service.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The degree of customer support you receive is based on your subscription level. You can find assistance yourself in several locations, including their site, service center, community discussion, social media, and developer documentation. They also have live chat, email, and phone support.
If you’re looking for a simple website creator to get up and running, I recommend you get started with Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling performance, I added Shopify to the list because any small business could use them to install their website.
Have a salon for example.
With Shopify, not only could you set up a quick website including a site, a map of your location, contact info, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ professional themes, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and believe that you may want to sell products online in the future, it is better to begin with Shopify rather than another tool that does not take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they need, including a complete website, an internet store with unlimited products, site features, 24/7 support, and much more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional painters ($16 a month).
Some of its other Important features include:
You can add and edit content to your live site.
Invite other group members to collaborate on a single dash.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support via email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates enable you to build sites inside of WordPress without the need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization choices.
All of the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your website hosting. Fortunately, most hosting services provide a one-click WordPress installation.
Finally, select a theme for your site or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the whole website, you can drop a message, and their team will do everything for you.
Flothemes will allow you to set up your site for just $499-$1999. Besides setting up your website from the start, they also provide services like page load speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Simple Setup Package can help you skip the technical parts and jump straight to adding content and personalizing your motif. It provides features like WordPress installation, site layout setup, theme installation, WordPress transfer, website launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all the features from the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad assortment of marketing software, including tools to manage email advertising, get found online, and capture, engage with and understand leads.
For instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your visitors, you can dynamically create content unique to website visitors based on their location, device, speech, traffic origin, or any other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send customized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you’re seeking a website builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the ideal choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped sites
Best Website Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software application that will help you build a website.
These tools help everyone from small companies and bloggers to information websites and ecommerce businesses easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my business?
There you have it — my list of the top website builders. As there are 74 options out there, I’ve condensed the listing down to the top so that you can choose the option that’s perfect for your business or online brand.
If you are looking for the best site builder complete, I recommend you get started with Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a good choice.
What website builder do you use?