17 Best Site Builders: Wix, Squarespace, and More (2021)
Choosing the best site builder can be hard, as there are 74 popular options to choose from.
In this guide, I ranked and reviewed the best website builders to make a web site based on cost, reliability, web hosting services, technical support, site speed, SEO, features, ease of use, template design, and much more.
We will also compare:
The best website builders for small companies.
The best free and affordable options.
Those with the best SEO.
The top platforms with online shop capabilities.
The very top builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a fast and easy way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registration, hosting, and site design into one stage.
If you’re not too knowledgeable about web design and development, you’ll want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best site builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and innovative design features like animation and video backgrounds.
If you already have a domain on GoDaddy or need to register one at Wix.com, they make it super easy. Additionally, if you want to add e-commerce to your site so you could sell online, plans start a $20/month.
If you’re a small company, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these great new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your website with no programming knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from countless combinations of pictures, text, layouts, and contact forms.
Ultimately, if you’re seeking the best website builder for small companies, Wix is the best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local companies to tell their unique stories on the web.
Overall, they are best known for simplicity and speed.
With Zyro, you may make a business website quickly and easily with no coding required. Your website also loads fast because of its light framework and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock images to select from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and circumstance. Then you adjust your AI settings and customize them based on length, experience, and creativity degree. Lastly, you click the Generate button and see your uniquely generated content.
Since content creation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to improve your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative services, startups, fashion brands, wellness companies, bakeries, and more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized businesses.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited storage and bandwidth. At this affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you’re planning to get a great deal of content on your site.
Overall, Zyro is ideal for small businesses seeking to create and grow a site quickly, save money on composing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their platform, then upgrade to a paid program when you are ready to grow your internet business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like pictures, headings, and text on the page and position it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small SEO limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This dual indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Secondly, your site headlines become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is topnotch — sites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for only $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.
In general, if you’re a small company that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the simple website builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and content.
They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your website. Additionally, the free plan only comes with email and chat support, but no phone support.
Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.
The level of customer support you get is based on your subscription level. You can find assistance yourself in many areas, including their site, support centre, community discussion, social media, and programmer documentation. They also have live chat, email, and telephone support.
If you’re looking for a simple website creator to get up and running, I suggest that you begin with Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling performance, I added Shopify into the list because almost any small business could use them to set up their site.
Have a salon for example.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact information, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a great deal of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional topics, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and think that you might choose to sell products online in the future, it’s far better to get started with Shopify instead of another instrument that does not take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a complete website, an internet store with unlimited products, blog features, 24/7 support, and much more.
If you want to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite other team members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support through email, Webflow community forum, and help center.
Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that offers customizable WordPress themes. These templates enable you to build sites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free flow page builder, providing limitless customization options.
All the templates and themes come with premade layouts and content blocks. You can also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services provide a one-click WordPress setup.
Finally, pick a theme for your website or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the whole site, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your site for only $499-$1999. Besides setting up your website from the start, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dash.
While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Setup packages: $1,999
The Easy Setup Package helps you skip the technical components and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, website launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all the features in the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand leads.
For instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your traffic, you can dynamically create content unique to site visitors based on their location, device, language, traffic source, or any other detail you choose to catch in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email advertising, retargeting, and messenger integrations send customized messages to your prospects.
Their contact builder, analytics tools, and record segmentation help you understand your own leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a website builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is the best alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Website Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software application that will help you build a web site.
These tools help everyone from small businesses and bloggers to information sites and ecommerce companies easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my company?
There you have it — my list of the top website builders. Because there are 74 choices out there, I have condensed the list down to the top so you may choose the option that’s perfect for your small business or online brand.
If you’re looking for the very best website builder overall, I recommend you begin using Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?