17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be difficult, as there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to create a web site based on cost, reliability, web hosting solutions , technical support, site speed, SEO, features, ease of use, template design, and much more.
We will also compare:
The best website builders for small companies.
The best free and affordable options.
The ones with the best SEO.
The best platforms with online store capabilities.
The very top builders for agencies.
And the best choices for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registrationhosting, and site design into one platform.
If you’re not too savvy with web design and development, you will want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you want to add e-commerce to your website so you could sell online, plans start a $20/month.
If you’re a small business, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the look and feel of your site with no programming knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from billions of combinations of images, text, layouts, and contact forms.
Finally, if you’re looking for the best site builder for small companies, Wix is the best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local companies to tell their unique stories online.
Overall, they’re best known for simplicity and speed.
With Zyro, you can create a company site quickly and easily with no programming required. Your website also loads fast because of its light frame and looks great on all devices.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock images to select from.
One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you pick your type of business, then write 2-3 paragraphs describing your brand and circumstance. Then you adjust your AI settings and customize them based on length, experience, and creativity level. Lastly, you click on the Generate button and see your distinctively generated content.
Since content creation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative agencies, startups, fashion brands, wellness businesses, bakeries, and more.
Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most acceptable for small and medium-sized businesses.
Finally, their “Unleashed” program provides every Zyro attribute and gives unlimited storage and bandwidth. At this affordable price of $3.49/month, it makes sense to go with this program and enjoy the unlimited features if you’re planning to have a lot of content on your site.
Overall, Zyro is best for small businesses looking to create and grow a website fast, save money on composing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro free of charge to test out their platform, then upgrade to a paid plan when you’re ready to grow your online business.
Get started with Zyro and begin building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text onto the page and place it where you want. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This double indexing could potentially result in SEO and duplicate content problems down the road. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to build with their editing tools. In-built analytics tools provide continuous data onsite traffic if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for only $12/month.
Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.
In general, if you’re a small business that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the easy website builder of choice for people without much technical experience. They offer a lot of great features. If you are a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, pictures, and articles.
They also have a mobile app to track your site’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to have Weebly branding throughout your website. Also, the free plan only includes email and chat support, but no phone support.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Plan gets you advanced e-commerce functionality, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The level of customer support you get is based on your subscription level. You’ll find assistance yourself in several locations, including their blog, service center, community forum, social media, and developer documentation. They also have live chat, email, and phone support.
If you are searching for a simple website creator to get up and running, I suggest that you begin using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling functionality, I added Shopify into the list because any small business could use them to set up their site.
Have a salon for instance.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and believe that you might want to sell products online in the future, it’s better to get started with Shopify instead of another tool that does not take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give website owners everything they want, including a complete website, an online store with unlimited products, blog features, 24/7 support, and more.
If you want to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional painters ($16 per month).
Some of its other Important features include:
You can edit and add content to your live site.
Invite other group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support via email, Webflow community forum, and help centre.
Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates help you build sites inside of WordPress without the need for custom coding. It’s powered by Flex block, a powerful free stream page builder, providing limitless customization options.
All the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your website hosting. Luckily, most hosting services provide a one-click WordPress installation.
Finally, pick a theme for your site or portfolio.
You’ll be able to see several how-to tutorials by Flothemes or contact the customer support team.
If you need help setting up the whole site, you can drop a message, and their team will do everything for you.
Flothemes will allow you to set up your website for only $499-$1999. Besides setting up your site from the start, they also provide services like page load speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dash.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Simple Setup Package can help you skip the technical components and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme setup, WordPress transfer, site launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all of the features in the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages either from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide assortment of marketing software, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
For instance, when you create a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you know your visitors, you can dynamically create content unique to website visitors based on their location, device, speech, traffic source, or some other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email advertising, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your own prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a website builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is the ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a site and domain name without manual coding. In other words, a site builder is a tool or software application to help you build a web site.
These tools help everyone from small companies and bloggers to news sites and ecommerce companies easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my business?
There you have it — my list of the greatest website builders. Because there are 74 options out there, I have condensed the list down to the very best so that you can choose the option that’s perfect for your business or online brand.
If you are looking for the very best website builder overall, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce website to sell products online, Shopify is a fantastic choice.
What site builder do you use?