17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be hard, because there are 74 popular options to choose from.
In this guide, I ranked and reviewed the best website builders to make a web site based on price, reliability, web hosting services, technical assistance, website speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website builders for small companies.
The ideal free and affordable choices.
The ones with the best SEO.
The top platforms with online store capabilities.
The best builders for agencies.
And the best choices for photographers and artists.
What’s the Best Website Builder?
Using a site builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registrationhosting, and website design into one platform.
If you’re not too savvy with web design and development, you will want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the market, with over 100 million users.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Additionally, if you want to add e-commerce to your site so you could sell online, plans begin a $20/month.
If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the look and feel of your site with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your site and uses that information to design a site tailored to your precise needs.
This tool leverages AI choosing from countless combinations of images, text, designs, and contact forms.
Ultimately, if you’re seeking the best site builder for small businesses, Wix is the very best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local businesses to tell their unique stories on the web.
Overall, they are best known for simplicity and speed.
With Zyro, you may make a company site quickly and easily with no programming required. Your site also loads fast due to its light framework and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of business, then write 2-3 sentences describing your brand and context. You then correct your AI settings and customize them based on length, expertise, and creativity degree. Lastly, you click the Create button and see your uniquely generated content.
Since content generation is a challenge for many website owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and forecast visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for various industries like creative agencies, startups, fashion brands, health companies, bakeries, and much more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” plan allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most acceptable for small and medium-sized businesses.
Finally, their “Unleashed” plan provides every Zyro attribute and provides unlimited storage and bandwidth. At such an affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you’re planning to have a great deal of content on your website.
Overall, Zyro is best for small businesses looking to create and grow a website quickly, save money on composing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can begin with Zyro for free to check out their platform, then upgrade to a paid plan when you are ready to grow your internet business.
Get started with Zyro and begin building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.
Besides design, their stage is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like pictures, headings, and text on the page and place it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content problems later on. They didn’t have an easy fix the last time I checked.
Secondly, your blog headlines always become your meta titles, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to build with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed site for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
In general, if you are a small company that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is called the easy website builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, pictures, and articles.
They also have a mobile program to track your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are made to get Weebly branding throughout your website. Additionally, the free plan only comes with email and chat support, but no phone service.
Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The degree of customer support you get is based on your subscription level. You can find assistance yourself in many locations, including their blog, service centre, community forum, social media, and programmer documentation. They also have live chat, email, and phone support.
If you’re searching for a simple site creator to get up and running, I recommend you get started using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every website owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to install their website.
Take a salon for instance.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a great deal of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and believe that you may choose to sell products online in the future, it’s better to get started with Shopify rather than another tool that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an online store with unlimited products, blog features, 24/7 support, and more.
If you want to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other Important features include:
You can edit and add content to your live site.
Invite additional team members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free stream page builder, providing limitless customization options.
All of the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and join it to your web site hosting. Luckily, most hosting services provide a one-click WordPress installation.
Finally, pick a theme for your site or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer care team.
If you need assistance setting up the whole website, you can drop a message, and their team will do everything for you.
Flothemes can help you set up your website for just $499-$1999. Besides setting up your site from the beginning, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Simple Setup Package helps you skip the technical components and jump straight to adding content and personalizing your motif. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all of the features in the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing software, including tools to manage email marketing, get found online, and catch, engage with and understand prospects.
By way of instance, when you create a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or some other detail you choose to capture on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email marketing, retargeting, and messenger integrations send customized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re looking for a site builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Website Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software application to assist you build a web site.
These tools help everyone from small companies and bloggers to information sites and ecommerce companies easily create websites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free site for my business?
There you have it — my list of the top website builders. As there are 74 options out there, I have condensed the listing down to the top so that you can choose the option that is perfect for your small business or online brand.
If you’re looking for the best site builder complete, I recommend you begin using Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What website builder do you use?