17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be difficult, as there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to make a website based on cost, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and much more.
We will also compare:
The best website builders for small businesses.
The ideal free and affordable choices.
Those with the best SEO.
The top platforms with online store capabilities.
The best builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a website builder is a quick and easy way to construct a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and website design into one stage.
If you are not too knowledgeable about web design and development, you’ll want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
In case you already have a domain on GoDaddy or want to register one at Wix.com, they make it super easy. Additionally, if you’d like to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you’re a small business, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can find these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost always customize the look and feel of your site with no coding knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your website and uses that information to design a site tailored to your specific needs.
This tool leverages AI choosing from countless combinations of pictures, text, designs, and contact forms.
Finally, if you’re looking for the best website builder for small companies, Wix is your best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local businesses to tell their unique stories on the web.
Overall, they’re best known for speed and simplicity.
With Zyro, you may make a company site quickly and easily with no coding required. Your website also loads fast due to the light frame and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.
One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of business, then write 2-3 paragraphs describing your brand and context. Then you adjust your AI settings and customize them based on length, expertise, and creativity level. Lastly, you click on the Generate button and see your distinctively generated content.
Since content creation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative agencies, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most suitable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited bandwidth and storage. At such an affordable price of $3.49/month, it makes sense to go with this plan and enjoy the unlimited features if you plan to have a lot of content on your website.
Overall, Zyro is ideal for small businesses looking to create and develop a site quickly, save money on writing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro for free to check out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:
A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This dual indexing could potentially result in SEO and duplicate content problems down the road. They didn’t have an easy fix the last time I checked.
Second, your blog headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is topnotch — sites are elementary to build with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.
Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.
In general, if you’re a small company that needs first-rate web design or a blogger who wants your content to appear great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is called the simple site builder of choice for people without much technical experience. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, pictures, and articles.
They also have a mobile app to keep track of your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are made to get Weebly branding throughout your site. Also, the free program only comes with email and chat support, but no phone support.
Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce performance, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.
The degree of customer support you get is based on your subscription level. You can find assistance yourself in many locations, including their site, service center, community discussion, social networking, and developer documentation. They also have live chat, email, and telephone support.
If you are looking for a simple website creator to get up and running, I recommend you get started using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling performance, I added Shopify to the list because any small business could use them to set up their site.
Take a salon for example.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact info, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and think that you may choose to sell products online in the future, it is better to get started with Shopify rather than another tool that does not take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they want, including a full website, an internet store with unlimited products, blog features, 24/7 support, and much more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other Important features include:
You can edit and add content to your live site.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support via email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that offers customizable WordPress themes. These templates enable you to build sites inside of WordPress without the need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization choices.
All the templates and themes include premade layouts and content blocks. You may also customize colors, fonts, the structure of the webpage, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and join it to your web site hosting. Luckily, most hosting services provide a one-click WordPress setup.
Finally, select a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the whole site, you can drop a message, and their team will do everything for you.
Flothemes can help you set up your site for just $499-$1999. Besides setting up your site from the start, they also offer services like page load speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Simple Setup Package helps you skip the technical components and jump directly to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme setup, WordPress transfer, website launching, etc..
The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all the features from the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand leads.
For instance, when you make a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic source, or any other detail you choose to catch in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture leads.
Email advertising, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you’re seeking a site builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the ideal choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a site and domain name without manual coding. In other words, a site builder is a tool or software application that will assist you build a web site.
These tools assist everyone from small companies and bloggers to information sites and ecommerce companies easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. Because there are 74 choices out there, I’ve condensed the listing down to the very best so you can choose the option that is perfect for your business or online brand.
If you’re looking for the very best website builder overall, I recommend you begin with Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?