17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be difficult, as there are 74 popular options to choose from.
In this guide, I rated and reviewed the best website builders to make a website based on cost, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The best website builders for small businesses.
The best free and affordable options.
The ones with the best SEO.
The best platforms with online shop capabilities.
The very top builders for agencies.
And the best choices for photographers and artists.
What is the Best Website Builder?
Using a website builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registrationhosting, and website design into one platform.
If you’re not too savvy with web design and development, you’ll want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best website builder to use this season.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super easy. Additionally, if you want to add e-commerce to your website so that you can sell online, plans begin a $20/month.
If you’re a small business, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can find these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your website with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your site and uses that information to design a site tailored to your precise needs.
This tool leverages AI choosing from countless combinations of pictures, text, layouts, and contact forms.
Ultimately, if you’re looking for the best site builder for small businesses, Wix is the best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local companies to tell their unique stories online.
Overall, they are best known for speed and simplicity.
With Zyro, you can create a business website fast and easily with no programming required. Your site also loads fast because of its light framework and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of organization, then write 2-3 paragraphs describing your brand and context. You then correct your AI settings and customize them based on duration, experience, and creativity level. Last, you click on the Generate button and see your uniquely generated content.
Since content generation is a challenge for many site owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to improve your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and forecast visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative agencies, startups, fashion brands, wellness companies, bakeries, and more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most suitable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited storage and bandwidth. At this affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you’re planning to have a great deal of content on your site.
Overall, Zyro is best for small businesses seeking to create and develop a site fast, save money on composing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can begin with Zyro free of charge to check out their platform, then upgrade to a paid plan when you’re ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.
Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text on the page and place it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content problems down the road. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines become your meta names, so be cautious when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features make up for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide steady data onsite traffic if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
In general, if you’re a small business that needs first-rate web design or a blogger that wants your articles to look great, Squarespace is a reliable choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the easy website builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, pictures, and content.
They also have a mobile app to track your site’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are forced to get Weebly branding throughout your site. Additionally, the free program only comes with chat and email support, but no phone support.
Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce functionality, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in several locations, including their blog, support centre, community discussion, social media, and developer documentation. They also have live chat, email, and telephone support.
If you’re searching for a simple website creator to get up and running, I suggest that you begin using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to set up their website.
Take a salon for instance.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact info, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and believe that you may want to sell products online in the future, it is far better to get started with Shopify instead of another tool that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give site owners everything they need, including a complete website, an online store with unlimited products, site features, 24/7 support, and more.
If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite additional team members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates help you build sites inside of WordPress without the need for custom coding. It is powered by Flex block, a powerful free flow page builder, providing limitless customization choices.
All the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and connect it to your website hosting. Luckily, most hosting services offer a one-click WordPress installation.
Finally, pick a theme for your site or portfolio.
You’ll be able to see several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the whole website, you can drop a message, and their staff will do everything for you.
Flothemes will help you set up your website for just $499-$1999. Besides setting up your site from the beginning, they also offer services like page load speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:
Simple Installation Bundle: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package can help you skip the technical components and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all of the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool that also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand leads.
By way of instance, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to website visitors based on their location, device, language, traffic origin, or some other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture leads.
Email advertising, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your own leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re seeking a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is your best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software program that will assist you build a website.
These tools assist everyone from small companies and bloggers to news sites and ecommerce businesses easily create websites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. As there are 74 choices out there, I have condensed the listing down to the very best so that you can choose the option that is right for your small business or online brand.
If you are looking for the best site builder overall, I recommend you get started with Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce website to sell products online, Shopify is a fantastic choice.
What website builder do you use?