17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be difficult, as there are 74 popular options to choose from.
In this guide, I ranked and reviewed the best website builders to make a web site based on cost, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The best website contractors for small businesses.
The best free and affordable options.
The ones with the best SEO.
The top platforms with online store capabilities.
The top builders for agencies.
And the best choices for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and site design into one platform.
If you are not too savvy with web design and development, you will want to go with an easy drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this season.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super easy. Also, if you want to add e-commerce to your website so that you can sell online, plans begin a $20/month.
If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can get these great new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the look and feel of your website with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your site and uses that information to design a website tailored to your precise needs.
This tool leverages AI selecting from countless combinations of pictures, text, designs, and contact forms.
Ultimately, if you’re looking for the best site builder for small companies, Wix is your best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local companies to tell their unique stories on the web.
Overall, they are best known for speed and simplicity.
With Zyro, you can create a company website quickly and easily with no programming required. Your website also loads fast because of its light frame and looks great on all devices.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to select from.
One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and circumstance. Then you adjust your AI settings and customize them based on duration, experience, and creativity degree. Lastly, you click on the Generate button and see your distinctively created content.
Since content creation is a challenge for many website owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative services, startups, fashion brands, wellness companies, bakeries, and much more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” program permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that’s most suitable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro attribute and provides unlimited bandwidth and storage. At such an affordable price of $3.49/month, it makes sense to go for this program and enjoy the unlimited features if you’re planning to have a lot of content on your website.
Overall, Zyro is ideal for small businesses seeking to create and develop a website fast, save money on composing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro for free to test out their stage, then upgrade to a paid program when you’re ready to grow your internet business.
Get started with Zyro and begin building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text on the page and position it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small SEO limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This double indexing may potentially result in SEO and duplicate content issues down the road. They didn’t have an easy fix the last time I checked.
Second, your blog headlines become your meta titles, so be cautious when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is topnotch — websites are elementary to build with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for just $12/month.
Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.
Overall, if you are a small business that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a reliable choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the simple website builder of choice for people without much technical experience. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, pictures, and content.
They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are made to get Weebly branding throughout your website. Also, the free program only comes with email and chat support, but no phone service.
Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Plan gets you advanced e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The level of customer support you receive is based on your subscription level. You can find assistance yourself in many locations, including their site, service centre, community forum, social networking, and programmer documentation. They also have live chat, email, and phone support.
If you’re looking for a simple site creator to get up and running, I recommend you begin using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling functionality, I added Shopify to the list because any small business could use them to install their site.
Take a salon for example.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and think that you may want to sell products online in the future, it is far better to begin with Shopify instead of another tool that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a complete website, an online store with unlimited products, site features, 24/7 support, and more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional painters ($16 per month).
Some of its other key features include:
You can edit and add content to your live website.
Invite other group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that offers customizable WordPress themes. These templates enable you to build websites inside of WordPress without the need for custom coding. It’s powered by Flex block, a potent free flow page builder, providing limitless customization options.
All of the templates and themes come with premade layouts and content blocks. You can also customize colors, fonts, the structure of the webpage, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services provide a one-click WordPress setup.
Finally, pick a theme for your site or portfolio.
You can see several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the entire website, you can drop a message, and their team will do everything for you.
Flothemes will allow you to set up your website for just $499-$1999. Besides setting up your site from the start, they also offer services like page load speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dash.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:
Simple Installation Bundle: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Easy Setup Package can help you skip the technical components and jump directly to adding content and personalizing your theme. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launch, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design that will help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide assortment of marketing software, including tools to manage email advertising, get found online, and catch, engage with and understand leads.
For instance, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you know your visitors, you can dynamically create content unique to website visitors based on their location, device, speech, traffic source, or any other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send customized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is your best choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Website Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a site and domain name without manual programming. In other words, a site builder is a tool or software application to help you build a website.
These tools help everyone from small businesses and bloggers to information websites and ecommerce businesses easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my company?
There you have it — my list of the top website builders. Because there are 74 choices out there, I’ve condensed the listing down to the top so you may choose the option that’s perfect for your small business or online brand.
If you’re looking for the best site builder complete, I recommend you get started using Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?