17 Best Site Builders: Wix, Squarespace, and More (2021)
Choosing the best site builder can be difficult, as there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to make a website based on cost, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website builders for small businesses.
The ideal free and cheap choices.
The ones with the best SEO.
The top platforms with online store capabilities.
The top builders for agencies.
And the best choices for photographers and artists.
What’s the Best Website Builder?
Using a site builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and site design into one stage.
If you are not too knowledgeable about web design and development, you will want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you’d like to add e-commerce to your website so that you can sell online, plans begin a $20/month.
If you are a small business, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the look and feel of your website with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your site and uses that information to design a site tailored to your specific needs.
This tool leverages AI selecting from countless combinations of pictures, text, layouts, and contact forms.
Finally, if you’re seeking the best site builder for small businesses, Wix is the best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local companies to tell their unique stories online.
Overall, they’re famous for simplicity and speed.
With Zyro, you can create a business site quickly and easily with no programming required. Your website also loads fast due to its light frame and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of business, then write 2-3 paragraphs describing your brand and context. You then adjust your AI settings and customize them based on duration, experience, and creativity level. Last, you click on the Create button and see your uniquely created content.
Since content generation is a challenge for many site owners, this tool creates new paragraphs for you that can rank better in search and increase conversion rates.
Another excellent features include:
Built-in search engine optimization tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website designs.
Free website design templates for various industries like creative services, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” plan permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and gives unlimited storage and bandwidth. At this affordable price of $3.49/month, it makes sense to go for this program and enjoy the unlimited features if you plan to get a great deal of content on your website.
Overall, Zyro is ideal for small businesses seeking to create and develop a site fast, save money on writing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro free of charge to check out their stage, then upgrade to a paid program when you are ready to grow your internet business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.
Besides design, their stage is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text on the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:
A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This dual indexing could potentially result in SEO and duplicate content problems later on. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta names, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is topnotch — sites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed site for only $12/month.
Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
Overall, if you are a small company that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is called the easy website builder of choice for people without much technical expertise. They offer a lot of great features. If you are a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and articles.
They also have a mobile app to keep track of your website’s performance on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are forced to get Weebly branding throughout your site. Additionally, the free plan only comes with chat and email support, but no phone service.
Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The level of customer support you get is based on your subscription level. You can find assistance yourself in several locations, including their blog, support centre, community forum, social networking, and developer documentation. They also have live chat, email, and phone support.
If you are searching for a simple site creator to get up and running, I suggest that you begin using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling performance, I added Shopify into the list because any small business could use them to install their site.
Have a salon for example.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact info, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ specialist topics, a free SSL certificate, and marketing and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and think that you might want to sell products online in the future, it’s better to begin with Shopify instead of another tool that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a full website, an internet store with unlimited products, blog features, 24/7 support, and more.
If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other key features include:
You can edit and add content to your live website.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that offers customizable WordPress themes. These templates help you build sites inside of WordPress without the need for custom coding. It’s powered by Flex block, a powerful free flow page builder, providing limitless customization options.
All of the templates and themes include premade designs and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your website in a few measures, including:
Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your website hosting. Fortunately, most hosting services offer a one-click WordPress setup.
Finally, select a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the entire site, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your site for just $499-$1999. Besides setting up your website from the start, they also offer services like page loading speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Simple Setup Package can help you skip the technical components and jump straight to adding content and personalizing your motif. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all of the features from the Advanced Setup Package along with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing software, including tools to manage email advertising, get found online, and catch, engage with and understand leads.
For instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, language, traffic origin, or any other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you are looking for a website builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software program to assist you build a website.
These tools assist everyone from small businesses and bloggers to news websites and ecommerce businesses easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my company?
There you have it — my list of the greatest website builders. As there are 74 choices out there, I have condensed the listing down to the very best so that you can choose the option that’s perfect for your business or online brand.
If you’re looking for the best site builder overall, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce website to sell products online, Shopify is a good choice.
What site builder do you use?