17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be hard, because there are 74 popular options to choose from.
In this guide, I ranked and reviewed the best website builders to make a web site based on price, reliability, web hosting solutions , technical assistance, website speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website builders for small businesses.
The ideal free and affordable choices.
The ones with the best SEO.
The top platforms with online shop capabilities.
The top builders for agencies.
And the best options for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and website design into one platform.
If you’re not too knowledgeable about web design and development, you’ll want to go with an easy drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
In case you already have a domain on GoDaddy or want to register one at Wix.com, they make it super easy. Additionally, if you want to add e-commerce to your website so you could sell online, plans start a $20/month.
If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can find these great new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the appearance and feel of your site with no programming knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your site and uses that information to design a website tailored to your precise needs.
This tool leverages AI choosing from countless combinations of images, text, designs, and contact forms.
Finally, if you’re seeking the best website builder for small companies, Wix is the very best choice.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local businesses to tell their unique stories online.
Overall, they’re best known for speed and simplicity.
With Zyro, you may make a company site quickly and easily with no programming required. Your website also loads fast because of its light frame and looks great on all apparatus.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock images to select from.
One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of business, then write 2-3 sentences describing your brand and circumstance. Then you adjust your AI settings and customize them based on duration, experience, and creativity level. Lastly, you click the Generate button and see your distinctively generated content.
Since content creation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and forecast visitor behaviour.
Mobile-optimized, fast-loading website layouts.
Free website design templates for various industries like creative services, startups, fashion brands, health businesses, bakeries, and much more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most suitable for small and medium-sized businesses.
Finally, their “Unleashed” program provides every Zyro attribute and gives unlimited storage and bandwidth. At this affordable price of $3.49/month, it is sensible to go with this program and enjoy the unlimited features if you’re planning to have a great deal of content on your website.
Overall, Zyro is ideal for small businesses seeking to create and develop a website fast, save money on writing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can get started with Zyro free of charge to test out their platform, then upgrade to a paid program when you’re ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any site.
Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing could potentially lead to SEO and duplicate content problems later on. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other great features make up for these drawbacks. Their ease of use is top-notch — websites are elementary to build with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for only $12/month.
Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
Overall, if you’re a small company that needs first-rate web design or a blogger that wants your content to look great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the simple site builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and content.
They also have a mobile app to track your site’s performance on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.
They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your site. Additionally, the free program only includes email and chat support, but no phone support.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in several locations, including their site, service centre, community discussion, social networking, and developer documentation. They also have live chat, email, and phone support.
If you are looking for a simple website creator to get up and running, I suggest that you get started using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every website owner needs product-selling performance, I added Shopify into the list because almost any small business could use them to set up their site.
Take a salon for example.
With Shopify, not only could you set up a quick website including a site, a map of your location, contact info, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and believe that you may choose to sell products online in the future, it’s far better to get started with Shopify instead of another instrument that does not take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they need, including a complete website, an internet store with unlimited products, blog features, 24/7 support, and much more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other key features include:
You can edit and add content to your live website.
Invite additional group members to collaborate on a single dash.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help center.
Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates enable you to build websites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization options.
All of the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your website hosting. Luckily, most hosting services offer a one-click WordPress installation.
Finally, select a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the whole website, you can drop a message, and their staff will do everything for you.
Flothemes will help you set up your website for only $499-$1999. Besides setting up your website from the start, they also offer services like page load speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dash.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Setup packages: $1,999
The Simple Setup Package can help you skip the technical parts and jump directly to adding content and personalizing your motif. It offers features like WordPress installation, website layout setup, theme setup, WordPress transfer, site launch, etc..
The Advanced Setup Package incorporates full assistance with site setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all of the features in the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand prospects.
By way of example, when you create a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you know your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic source, or any other detail you choose to capture on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are looking for a website builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is your ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Marketing Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual coding. In other words, a site builder is a tool or software program that will assist you build a website.
These tools assist everyone from small companies and bloggers to information websites and ecommerce businesses easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my company?
There you have it — my list of the top website builders. As there are 74 options out there, I’ve condensed the list down to the top so that you may choose the option that’s perfect for your business or online brand.
If you’re looking for the very best website builder overall, I recommend you get started using Wix.
For the best designs and templates, check out Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?