17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be hard, because there are 74 popular options to select from.
In this guide, I ranked and reviewed the best website builders to create a web site based on price, reliability, web hosting solutions , technical assistance, website speed, SEO, features, ease of use, template design, and much more.
We will also compare:
The ideal website builders for small companies.
The best free and affordable options.
Those with the best SEO.
The best platforms with online shop capabilities.
The top builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a fast and easy way to construct a presence for your brand or internet business. These tools simplify your website management by combining domain registrationhosting, and website design into one stage.
If you are not too savvy with web design and development, you will want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this season.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and innovative design features like animation and video backgrounds.
If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you want to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you are a small business, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the look and feel of your website with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI selecting from billions of combinations of images, text, designs, and contact forms.
Ultimately, if you’re seeking the best site builder for small companies, Wix is the best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to help local businesses to tell their unique stories on the web.
Overall, they’re famous for simplicity and speed.
With Zyro, you may make a company website quickly and easily with no coding required. Your website also loads fast due to the light frame and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of business, then write 2-3 paragraphs describing your brand and context. You then correct your AI settings and customize them based on length, experience, and creativity degree. Lastly, you click on the Generate button and see your uniquely generated content.
Since content generation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for various industries like creative services, startups, fashion brands, wellness businesses, bakeries, and much more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” plan allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most suitable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro attribute and gives unlimited storage and bandwidth. At such an affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you plan to have a great deal of content on your site.
Overall, Zyro is best for small businesses seeking to create and develop a site quickly, save money on composing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their stage, then upgrade to a paid plan when you’re ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.
Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text on the page and place it where you want. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small SEO limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content issues down the road. They didn’t have a simple fix the last time I checked.
Secondly, your site headlines always become your meta names, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features make up for these drawbacks. Their ease of use is top-notch — sites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data on-site visitors if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.
In general, if you’re a small company that needs first-rate web design or a blogger that wants your articles to look great, Squarespace is a reliable option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the simple site builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, images, and content.
They also have a mobile app to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are made to have Weebly branding throughout your website. Also, the free program only includes chat and email support, but no phone service.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in many areas, including their blog, service center, community discussion, social networking, and developer documentation. They also have live chat, email, and phone support.
If you are looking for a simple site creator to get up and running, I recommend you get started using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every website owner needs product-selling functionality, I added Shopify to the list because any small business could use them to install their website.
Take a salon for example.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a lot of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.
They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automatic tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re establishing a new website and think that you may want to sell products online in the future, it is far better to get started with Shopify rather than another tool that doesn’t take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give site owners everything they want, including a full website, an online store with unlimited products, blog features, 24/7 support, and more.
If you want to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other key features include:
You can edit and add content to your live site.
Invite other group members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help centre.
Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that offers customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It is powered by Flex block, a powerful free stream page builder, providing limitless customization options.
All the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and join it to your website hosting. Luckily, most hosting services offer a one-click WordPress installation.
Finally, select a theme for your site or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the whole website, you can drop a message, and their staff will do everything for you.
Flothemes can allow you to set up your website for only $499-$1999. Besides setting up your site from the start, they also provide services like page load speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dash.
While their themes cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packages: $999
Pro Setup packages: $1,999
The Simple Setup Package helps you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package incorporates full assistance with site setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all the features in the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing software, including tools to manage email advertising, get found online, and catch, engage with and understand prospects.
By way of instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you know your visitors, you can dynamically create content unique to website visitors based on their location, device, language, traffic source, or some other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send customized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are seeking a website builder that also includes a full-featured set of CRM and marketing tools, HubSpot is the ideal choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software program that will help you build a website.
These tools assist everyone from small businesses and bloggers to news sites and ecommerce companies easily create websites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. As there are 74 options out there, I have condensed the list down to the top so you may choose the option that is perfect for your small business or online brand.
If you are looking for the very best site builder overall, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce website to sell products online, Shopify is a good choice.
What website builder do you use?