17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best website builder can be hard, as there are 74 popular options to select from.
In this guide, I ranked and reviewed the best website builders to create a website based on cost, reliability, web hosting solutions , technical assistance, site speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The ideal website contractors for small companies.
The ideal free and affordable choices.
The ones with the best SEO.
The top platforms with online shop capabilities.
The best builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a quick and easy way to build a presence for your brand or online business. These tools simplify your site management by combining domain registrationhosting, and website design into one stage.
If you are not too knowledgeable about web design and development, you’ll want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best site builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you want to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can find these great new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the look and feel of your site with no coding knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a site tailored to your specific needs.
This tool leverages AI selecting from countless combinations of images, text, layouts, and contact forms.
Ultimately, if you’re looking for the best site builder for small businesses, Wix is your very best choice.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local businesses to tell their unique stories on the web.
Overall, they’re best known for simplicity and speed.
With Zyro, you can create a business website quickly and easily with no coding required. Your website also loads fast because of the light frame and looks great on all apparatus.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to choose from.
One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and circumstance. You then adjust your AI settings and customize them based on length, expertise, and creativity level. Lastly, you click the Generate button and see your distinctively created content.
Since content creation is a challenge for many website owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative services, startups, fashion brands, wellness businesses, bakeries, and much more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most suitable for small and medium-sized businesses.
Finally, their “Unleashed” plan provides every Zyro attribute and provides unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you’re planning to have a lot of content on your website.
Overall, Zyro is ideal for small businesses looking to create and develop a website fast, save money on writing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can get started with Zyro free of charge to check out their stage, then upgrade to a paid program when you are ready to grow your online business.
Get started with Zyro and begin building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.
Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like pictures, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This double indexing could potentially result in SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta titles, so be careful when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data on-site visitors if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.
Overall, if you are a small business that needs first-rate web design or a blogger who wants your articles to look great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the simple website builder of choice for people without much technical experience. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, images, and content.
They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to have Weebly branding throughout your site. Additionally, the free program only includes email and chat support, but no phone service.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The level of customer support you get is based on your subscription level. You’ll find assistance yourself in many locations, including their blog, service center, community forum, social media, and programmer documentation. They also have live chat, email, and phone support.
If you are looking for a simple website creator to get up and running, I suggest that you begin using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to install their site.
Take a salon for example.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a lot of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and think that you may choose to sell products online in the future, it is far better to begin with Shopify instead of another tool that does not take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a full website, an online store with unlimited products, site features, 24/7 support, and more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional painters ($16 per month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite other group members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help centre.
Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that offers customizable WordPress themes. These templates enable you to build websites inside of WordPress with no need for custom coding. It’s powered by Flex block, a powerful free stream page builder, providing limitless customization choices.
All of the templates and themes include premade layouts and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and connect it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.
Finally, pick a theme for your website or portfolio.
You can see several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the entire site, you can drop a message, and their staff will do everything for you.
Flothemes can allow you to set up your website for just $499-$1999. Besides setting up your site from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Easy Setup Package helps you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package incorporates full assistance with site setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all of the features in the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email advertising, get found online, and catch, engage with and understand prospects.
By way of instance, when you create a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic source, or any other detail you choose to capture on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact builder, analytics tools, and list segmentation help you understand your own prospects.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you are looking for a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is the ideal choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped sites
Best Site Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software application to assist you build a website.
These tools assist everyone from small companies and bloggers to news websites and ecommerce businesses easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my business?
There you have it — my list of the greatest website builders. Because there are 74 options out there, I have condensed the list down to the very best so you can choose the option that is right for your business or online brand.
If you are looking for the very best website builder complete, I recommend you begin using Wix.
For the best designs and templates, check out Squarespace.
If you will need an e-commerce website to sell products online, Shopify is a fantastic choice.
What site builder do you use?